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1、素婚時(shí)代商貿(mào)會(huì)展期末課程項(xiàng)目設(shè)計(jì)項(xiàng)目名稱(chēng):“素婚時(shí)代”中國(guó)首屆素婚大會(huì)策劃方案29素婚時(shí)代目錄一、大會(huì)背景·········································3(一)結(jié)婚成本造就“恐婚族”、“婚奴”····························3(二)“裸婚”噱頭大實(shí)施少····································6(三)“半裸婚”獲認(rèn)可··········································9(四)“素婚”=精心設(shè)計(jì)的“半裸婚”·················
2、·············9二、大會(huì)目的········································10三、大會(huì)主題········································10四、與會(huì)人員········································1129素婚時(shí)代(一)主要參與人員············································11(二)其他受邀人員············································11五、會(huì)議時(shí)間及地
3、點(diǎn)··································11(一)時(shí)間····················································11(二)地點(diǎn)····················································11六、發(fā)言對(duì)象········································13(一)政府官員················································13(二)國(guó)內(nèi)知名的婚戀專(zhuān)家··········
4、····························14(三)贊助商··················································1429素婚時(shí)代七、大會(huì)日程········································14(一)前期準(zhǔn)備················································14(二)大會(huì)當(dāng)天················································17(三)附錄:特色“素婚”產(chǎn)品展示··········
5、····················18八、經(jīng)費(fèi)預(yù)算········································16一、大會(huì)背景(一)結(jié)婚成本造就“恐婚族”、“婚奴”“恐婚族”多為“80后”,社會(huì)的壓力讓他們覺(jué)得要結(jié)個(gè)婚真的很不容易。買(mǎi)房子幾乎要花掉全部積蓄,還要背上沉重的供樓負(fù)擔(dān),又要準(zhǔn)備一大筆的結(jié)婚費(fèi)用,這對(duì)很多年輕人而言都是一道很高的門(mén)檻。如果正好這些年輕人的工作又不穩(wěn)定,就很容易就把結(jié)婚當(dāng)成一種危途,不愿結(jié)婚。早在2011年,網(wǎng)上一個(gè)名為“各地娶媳婦成本”的熱貼流傳甚廣,其中北京以202.8萬(wàn)元排名第二,包括160萬(wàn)元的房子,
6、12萬(wàn)元的轎車(chē),15萬(wàn)元的裝修,8萬(wàn)元的家電等,并稱(chēng)這是北京中等水平生活條件,而以這個(gè)條件娶媳婦,一個(gè)年收入6萬(wàn)元的男人需要傾家蕩產(chǎn)并不吃不喝工作28.8年。29素婚時(shí)代圖1.中國(guó)大城市結(jié)婚花費(fèi)統(tǒng)計(jì)哪怕不買(mǎi)房不買(mǎi)車(chē),其他高昂的結(jié)婚費(fèi)用讓許多情侶想婚而不敢婚。例如,某網(wǎng)友曬出的不包含婚房的結(jié)婚費(fèi)用清單就高達(dá)107,579元。表1.結(jié)婚費(fèi)用清單項(xiàng)目子項(xiàng)費(fèi)用訂婚禮金男方給女方31800女方給男方1000121799婚紗照套系2830主婚照水晶面析400照相當(dāng)天化妝344租婚紗400小計(jì)3974日用徹底收拾衛(wèi)生100購(gòu)置日用品(含餐具)1000購(gòu)置盆花(4盆)120
7、購(gòu)床上用品(三套)90029素婚時(shí)代購(gòu)置新枕頭(兩對(duì))180PVC背膠喜字貼(10個(gè))200喜慶抱枕(6個(gè))150拉花(4個(gè))28喜字吊蘭(6個(gè))150小計(jì)2828家具軟水器2500梳妝臺(tái)588床頭臺(tái)燈(2個(gè))300掛鐘(2個(gè))300小計(jì)3680服裝男方西服(1套含內(nèi)衣及襯衫)2500女方服裝(3套含內(nèi)衣)4000女方婚鞋200婚禮紅色手包120小計(jì)6820首飾婚戒(1對(duì))7000項(xiàng)鏈(1條)4000耳環(huán)(1對(duì))1800發(fā)卡(3個(gè))300小計(jì)13100結(jié)婚用品回禮小禮物(150個(gè))150中華喜煙(1條)670紅包(15個(gè))1500請(qǐng)柬(400張)1000禮炮
8、(4支)、禮花(10支)440噴彩(1箱)98結(jié)婚蛋