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4、aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaahF遼寧湯溝國(guó)際溫泉旅游度假區(qū)可行性研究報(bào)告目錄第一章總論5一、項(xiàng)目名稱5二、項(xiàng)目背景5三、研究目標(biāo)與任務(wù)5四、研究范圍與期限6五、研究依據(jù)6第二章旅游開發(fā)條件分析7一、區(qū)域環(huán)境分析7（一）自然環(huán)境條件7（二）人文社會(huì)條件10二、旅游資源分析10（一）資源總體概況10（二）資源綜合評(píng)價(jià)11三、旅游接待條件分析12（一）道路交通12（二）食宿服務(wù)13（三）其他設(shè)施13四、旅游投資與可
5、進(jìn)入性條件分析13（一）旅游投資環(huán)境分析13（二）旅游可進(jìn)入性分析14第三章 旅游市場(chǎng)與開發(fā)條件評(píng)價(jià)15一、市場(chǎng)需求分析15（一）旅游觀光市場(chǎng)15（二）商務(wù)會(huì)議市場(chǎng)15（三）溫泉度假市場(chǎng)16（四）運(yùn)動(dòng)休閑市場(chǎng)16二、目標(biāo)市場(chǎng)定位17（一）細(xì)分市場(chǎng)定位17（二）客源市場(chǎng)結(jié)構(gòu)18三、旅游規(guī)模預(yù)測(cè)18第四章度假區(qū)定位與功能布局方案19一、度假區(qū)定位19二、發(fā)展目標(biāo)19三、規(guī)劃布局方案20四、階段性任務(wù)21Selection.ParagraphFormat.LineSpacingLinesToPoints(2)Selection.ParagraphFormat.LineSpac
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