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1、2013~2014學(xué)年第2學(xué)期《創(chuàng)新與創(chuàng)業(yè)》課程期末大型作業(yè)系別：經(jīng)貿(mào)管理學(xué)院題目：伊澤冷飲吧項(xiàng)目創(chuàng)業(yè)計(jì)劃書團(tuán)隊(duì)名稱：伊澤冷飲吧成員1：班級(jí)物流123學(xué)號(hào)1207153121姓名王奎理成績成員2：班級(jí)物流123學(xué)號(hào)1207153120姓名張勇成績成員3：班級(jí)物流123學(xué)號(hào)1207153109姓名王杰成績成員4：班級(jí)物流123學(xué)號(hào)1207153114姓名趙磊成績成員5：班級(jí)物流123學(xué)號(hào)1207153124姓名陳雙逸成績theirownconditionstodevelopthecorrectroad,themaximumtoavoidinvestment
2、risk,gainprofit.(three)vigorouslypromotethebrand.Toestablishbrandawareness,awarenessoftheuseofbrand,brandvalue,brandacquisitionperformance,enhancethecompetitivestrength.Concentratedmanpower,carefulplanning,packagingandpublicityofanumberofunique,marketinfluenceandcoverageofthebran
3、d,theimplementationofkeybreakthroughs,toenhancethecompetitivestrength,walkingbusinessroadthecompetitionofalienationandcharacteristics,thepursuitofstabilityanddevelopmentofthemarket.(four)topromotetheintegrationofresources.Tofurtherbroadentheirhorizons,effectiveintegrationofresour
4、ceswithinthegroup,thecityresources,otherindustriesandregionalresources,mutualtrust,mutualbenefit,seekingwin-winprinciple,intheframeworkofnationalpoliciesandregulations,strictinspectionandargumentation,legalconsultation,examinationandapprovalprocedures,strictregulationofeconomicac
5、tivities,attractinjectionthesocialinvestmenttotheindustrygroup,toachieveleveragingthedevelopment,ensurethatthevalueofstate-ownedassets.(five)tostrengthentheconstructionmanagementpersonnel.Strengthenthemanagementofeducationandtrainingofcadresandworkersoftheexistingbusiness,firmlye
6、stablishtheconceptofthemarket,enhancethesenseofcrisistoadapttomarketcompetition,thesenseofurgency,improvetheabilitytorespondtomarketcompetition,improvemanagementandoperationofthemarket.Atthesametime,accordingtotheneedofindustrialdevelopment,vigorouslytheintroductionofhigh-quality
7、managementmanagementpersonnel,andstrivetobuildahigh-qualityprofessionalmanagementteam,hardwork,andpromotetheentireworkforceknowledgestructure,agestructure,structureoptimizationandupgradingability,enhancecorecompetitiveness,adapttotheneedofmarketcompetition.(six)seriouslystudythep
8、olicyforpolicy.Seriousresearchaboutsocia
