城市規(guī)劃與設(shè)計(jì)論文-淺談城市規(guī)劃和特色城市形象塑造

《城市規(guī)劃與設(shè)計(jì)論文-淺談城市規(guī)劃和特色城市形象塑造》由會員上傳分享，免費(fèi)在線閱讀，更多相關(guān)內(nèi)容在學(xué)術(shù)論文-天天文庫。

1、淺談城市規(guī)劃和特色城市形象塑造——城市規(guī)劃與設(shè)計(jì)課觀后感摘要：城市形象是城市的整體化的精神與面貌，如何塑造一個(gè)城市的特色形象是每一個(gè)城市面臨的重大問題。結(jié)合我們觀看的視頻，從城市文化，城市公共環(huán)境藝術(shù)，城市交通三方面對特色城市形象的塑造提出了自己的看法。關(guān)鍵詞：城市形象；特色；城市文化；公共環(huán)境藝術(shù)；城市交通Abstract:Theoverallimageofthecityisthecityofthespiritandoutlook,howtoshapethecharacteristicsoftheimageofacityisam

2、ajorproblemfacedbyeachcity.Accordingtothevideowewatch，inurbanculture,urbanpublicenvironmentalart,Theurbantraffic,viewsareofferedontheshapingofthecharacteristicsofthecity'simage.Keywords:urbanimage;Characteristic;Urbanculture;Publicenvironmentalart;Theurbantraffic一、城市形

3、象的概念以及塑造城市形象的意義。?城市形象是城市整體化的精神與風(fēng)貌，是城市全方位、全局性的形象包括城市的整體風(fēng)格與面貌居民的整體價(jià)值觀、精神面貌、文化水平等。城市形象是都市文明程度的重要標(biāo)志，是城市發(fā)展的不竭動力和重要源泉。城市形象的優(yōu)劣影響到人們對都市的認(rèn)同和評價(jià)，關(guān)系到城市經(jīng)濟(jì)社會文化等整體發(fā)展。?theirownconditionstodevelopthecorrectroad,themaximumtoavoidinvestmentrisk,gainprofit.(three)vigorouslypromotethebran

4、d.Toestablishbrandawareness,awarenessoftheuseofbrand,brandvalue,brandacquisitionperformance,enhancethecompetitivestrength.Concentratedmanpower,carefulplanning,packagingandpublicityofanumberofunique,marketinfluenceandcoverageofthebrand,theimplementationofkeybreakthroug

5、hs,toenhancethecompetitivestrength,walkingbusinessroadthecompetitionofalienationandcharacteristics,thepursuitofstabilityanddevelopmentofthemarket.(four)topromotetheintegrationofresources.Tofurtherbroadentheirhorizons,effectiveintegrationofresourceswithinthegroup,theci

6、tyresources,otherindustriesandregionalresources,mutualtrust,mutualbenefit,seekingwin-winprinciple,intheframeworkofnationalpoliciesandregulations,strictinspectionandargumentation,legalconsultation,examinationandapprovalprocedures,strictregulationofeconomicactivities,at

7、tractinjectionthesocialinvestmenttotheindustrygroup,toachieveleveragingthedevelopment,ensurethatthevalueofstate-ownedassets.(five)tostrengthentheconstructionmanagementpersonnel.Strengthenthemanagementofeducationandtrainingofcadresandworkersoftheexistingbusiness,firmly

8、establishtheconceptofthemarket,enhancethesenseofcrisistoadapttomarketcompetition,thesenseofurgency,improvetheabilitytorespon