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1、FASTMOVINGCONSUMERGOODS(FMCG)Forupdatedinformation,pleasevisitwww.ibef.orgOctober2018TableofContentExecutiveSummary3AdvantageIndia…4MarketOverview6StrategiesAdopted…14GrowthDrivers17Opportunities25IndustryOrganisations27UsefulInformation29EXECUTIVESUMMARYFMCGmarketinIndia(US$billion)150CAGR27.86
2、%10050103.7052.7502018*2020FFinalconsumptionexpenditure(US$trillion)43210CAGR25.44%3.601.8220172020FRuralFMCGmarketinIndia(US$billion)25020015010050023.63220.00100.002018*2020F2025F§FavourabledemographicsandriseinincomeleveltoboostFMCGmarket.§FMCGmarketinIndiaisexpectedtogrowataCAGRof27.86percen
3、tandisexpectedtoreachUS$103.70billionby2020fromUS$52.75billioninFY18.§FinalconsumptionexpenditureissettoincreaseataCAGRof25.44percentfrom2017-2021.§TotalconsumptionexpenditureisexpectedtoreachnearlyUS$3.6trillionby2020fromUS$1.82trillionin2017.§RiseinruralconsumptiontodrivetheFMCGmarket.§InFY18,
4、Ruralconsumptionroseby9.7percent.§TheruralFMCGmarketinIndiaisexpectedtogrowtoUS$220billionby2025fromUS$23.6billioninFY18.Notes:F-Forecast,*-DatarelatestoFY18Source:WorldBank,EmamiReports,DaburReports,ACNielsen,CRISIL,NielsenReport,20183FMCGForupdatedinformation,pleasevisitwww.ibef.orgFMCGADVANTA
5、GEINDIAADVANTAGEINDIA5FMCGForupdatedinformation,pleasevisitwww.ibef.org§Risingincomesandgrowingyouthpopulationhavebeenkeygrowthdriversofthesector.Brandconsciousnesshasalsoaideddemand.§India’scontributiontoglobalconsumptionisexpectedtomorethandoubleto5.8percentby2020.§TierII/IIIcitiesarewitnessin
6、gfastergrowthinmoderntrade.§Manyplayersareexpandingintonewgeographiesandcategories.§PatanjaliwillspendUS$743.72millioninvariousfoodparksinMaharashtra,MadhyaPradesh,Assam,AndhraPradeshandUttarPradesh.§DaburisplanningtoinvestRs250-300crore(US$38.79-46.55million)inFY19forcapacityexpansionandisalsop
7、lanningtomakeacquisitionsinthedomesticmarket.ADVANTAGEINDIA§Lowpenetrationlevelsinruralmarketoffersroomforgrowth.§DisposableincomeinruralIndiahasincreasedduetothedirectcashtransferscheme.§Exportsisanothergrowingsegment.§E-
