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1、.淺析我國(guó)旅游業(yè)國(guó)際化發(fā)展戰(zhàn)略目錄中文摘要……………………………………………………………………………1ABSTRACT…………………………………………………………………………21引言…………………………………………………………………………………32我國(guó)旅游業(yè)的現(xiàn)狀…………………………………………………………………32.1三大市場(chǎng)的發(fā)展………………………………………………………………32.2我國(guó)旅游法制建設(shè)……………………………………………………………42.3金融危機(jī)對(duì)我國(guó)旅游業(yè)的影響………………………………………………53我國(guó)旅游業(yè)與世界旅游強(qiáng)國(guó)的比較………………………………………
2、……63.1世界旅游強(qiáng)國(guó)的概述…………………………………………………………63.2我國(guó)與世界旅游強(qiáng)國(guó)的差距…………………………………………………63.3我國(guó)發(fā)展成為世界旅旅游強(qiáng)國(guó)的建議………………………………………74我國(guó)旅游業(yè)面對(duì)的機(jī)遇和挑戰(zhàn)……………………………………………………84.1我國(guó)旅游業(yè)面臨的外部機(jī)遇市場(chǎng)……………………………………………84.2如何應(yīng)對(duì)未來(lái)的挑戰(zhàn)…………………………………………………………85可持續(xù)發(fā)展戰(zhàn)略……………………………………………………………………95.1可持續(xù)發(fā)展的概述……………………………………………………………95.2實(shí)現(xiàn)旅游業(yè)可持續(xù)
3、發(fā)展的對(duì)策………………………………………………106產(chǎn)業(yè)融合——旅游業(yè)國(guó)際化發(fā)展的新趨勢(shì)……………………………………106.1旅游產(chǎn)業(yè)融合的時(shí)代背景……………………………………………………106.2旅游產(chǎn)業(yè)融合的內(nèi)涵及其本質(zhì)特征…………………………………………116.3旅游產(chǎn)業(yè)融合的影響…………………………………………………………127結(jié)語(yǔ)………………………………………………………………………………13參考文獻(xiàn)……………………………………………………………………………14致謝…………………………………………………………………………………15研究.中文摘要自改革開(kāi)放以來(lái),我國(guó)的旅游業(yè)
4、發(fā)展迅速,成為國(guó)民經(jīng)濟(jì)的新的增長(zhǎng)點(diǎn),未來(lái)五年乃至十年,是我國(guó)旅游產(chǎn)業(yè)進(jìn)一步持續(xù)、高速、健康增長(zhǎng),也是從世界旅游大國(guó)向世界旅游強(qiáng)國(guó)邁進(jìn)的重要時(shí)期。本文首先闡訴了旅游業(yè)的地位和趨勢(shì)以及三大市場(chǎng)的發(fā)展歷程,然后分析了中國(guó)旅游業(yè)目前所面臨的歷史機(jī)遇和挑戰(zhàn),同時(shí)認(rèn)識(shí)到發(fā)展過(guò)程中所存在的基本矛盾。在實(shí)施國(guó)際化發(fā)展戰(zhàn)略時(shí),重點(diǎn)研究和論述了可持續(xù)發(fā)展戰(zhàn)略和旅游業(yè)發(fā)展趨勢(shì)的新視角。關(guān)鍵詞:旅游業(yè);國(guó)際化;戰(zhàn)略;可持續(xù)發(fā)展;產(chǎn)業(yè)融合研究.AbstractAlongwiththeeconomicglobalizationandarrivalofknowledge-basedeconomyages,the
5、thoroughdevelopmentofthelocalbusinessenterprisereform,numerousbusinessenterprisescarriedontheinnovationofthebravetothetraditionalorganizationstructure.Atthesametime,thepeopleknowthatthecorporatecultureisagraduallysuccessfullyanecessarypartofthebusinessenterprise,isarootthataffectsthebusinessen
6、terprisemanagementaccomplishment,thecorporateculturecomestoadecisionthecompetitionpositionofthebusinessenterprise.Thistextmainlydiscussesthecorporateculturetoorganizethecreativeinfluencetothebusinessenterprise.Givefirstinthetextdefinitionanditscontentsofthebusinessenterpriseandculture,putforwa
7、rdcontentsandmainfunctionsofcorporateculturethenextinorder,announcedtopublicthecreativecontentsoforganizationfinally,discussthecorporateculturetoorganizethecreativeinfluencetothebusinessenterpriseintheaspectsoforganizingthestructure,org