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1、細(xì)節(jié)決定成敗的故事篇一:細(xì)節(jié)決定成敗的事例細(xì)節(jié)決定成敗的事例1、有一家牙膏廠,產(chǎn)品優(yōu)良,包裝精美,受到顧客的喜愛,營業(yè)額連續(xù)10年遞增,每年的增長率在10%~20%。可到了第11年,業(yè)績停滯下來,以后兩年也如此。公司經(jīng)理召開高級會議,商討對策。會議中,公司總裁許諾說:誰能想出解決問題的辦法,讓公司的業(yè)績增長,重獎10萬元。有位年輕經(jīng)理站起來,遞給總裁一張紙條,總裁看完后,馬上簽了一張10萬元的支票給了這位經(jīng)理。那張紙條上寫著:將現(xiàn)在牙膏開口擴大1毫米。消費者每天早晨擠出同樣長度的牙膏,開口擴大了l
2、毫米,每個消費者就多用1毫米寬的牙膏,每天的消費量將多出多少呢!公司立即更改包裝。第14年,公司的營業(yè)額增加了32%。2、曾經(jīng)有一家制藥廠和德國一家公司談合作事宜,如果洽談順利,將會成功引進外資,進行新一輪的項目研究開發(fā)。在洽談過程中,德國公司提出要到這家企業(yè)去考察一下,哪知道在工廠考察時,廠長隨意地吐了一口痰,還用腳使勁地蹭了一蹭,然后繼續(xù)為外商講解。就看到了這一個小的細(xì)節(jié),德國公司立刻宣布取消投資項目。organizationsystemandworkingmode,theselectiono
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