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1、GlobalisationWhatisGlobalisation?LearningobjectivesKnowwhatglobalisationis.Understandtheimpactofglobalisation.Knowthemainaspectsofglobalisation.Theprocessbywhichpeople,theircultures,money,goodsandinformationcanbetransferredbetweencountrieswithfewornobarriers.Because
2、ofthesebreakdownsinbarriers,manydifferentplacesbecomeinterdependentoneachother.WhatisGlobalisation?AspectsofGlobalisation?Isthisglobalisation?Technology-DellLaptopsCulture-DisneyEconomic-McDonaldsWhathasmadethishappen?Theworldiseffectivelyshrinking.Information,goods
3、andservicescannowbetransferredmuchmorequickly.Thecostofcommunicationhasfallen.Whatdoyouthinkthisimagerepresents?TaskOnePick5thingsyouowntowriteabout.Explainhow‘globalised’youare.Bereadytoshareoneofyourthingswiththeclass.10minutesIsglobalisationagoodorbadthing?Global
4、isationshouldbeagoodthing–butastherulesaremadebytherichandpowerful,theresultsfavourthem.WhatisaTrans-NationalCompany(TNC)?Atrans-nationalcompany(TNC)isahugecompanythatdoesbusinessinseveralcountries.ManyTNCsaremuchricherthanentirecountriesinthelessdevelopedworld.TNC’
5、scanprovideworkandenrichacountry'seconomy-orsomesaytheycanexploittheworkerswithlowpayanddestroytheenvironment.ExamplesofTNC’s(TNCCaseStudy)NestléisaTNC,becauselikeothercompaniestheyhaveheadquartersinoneplace,andmanufacturersinotherplacesallovertheworld.Thismeansthey
6、canusecheaperworkersandsellforhighprices.(TNCCaseStudy)Nestléis:Switzerland'sbiggestindustrialcompany,ThebiggestfoodcompanyintheworldHas23,000employees456factoriesworldwideIn2008,itmadeaprofitof$15billion(TNCCaseStudy)ForNestlé,globalisationisgreat–Itcangetrawmateri
7、alswheremarketsmakethemcheapestItcanlocatefactorieswherewagecostsarelowestBecauseofthis,Nestlécanmakesurethatitcancompeteforpricesineverymarketineverycountry.TaskTwoUsingthefactsheet,answerthequestionsbelow.WhatisNestlé’scorecountry?WhoownsNestlé?WhydidNestlégrow?Wh
8、enwasfavourableforNestlé?Andwhy?WhatproductsdoesNestléhave?(name5)WhatdotheownersofNestléwantittodo?HowmuchprofitdidNestlémakein2008?Homew