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1、電梯營(yíng)銷(xiāo)策略(Elevatormarketingstrategy)Andtonewandolduserstomakeagoodimpression,andcontributedtothesuccessofthetransaction.2,doagoodjobofmarketresearch.Liftthesalesstaffinordertosuccessfullydevelopnewmarkets,inadditiontotherelevantpreparation,themarketshouldalsoplantodevelopthethoroughinvestigationandund
2、erstanding,toknowourselves,baizhanbudai.First,understandlocalconditionsandcustoms?Includingthelocalhumanenvironment,geographicallocation,populationsize,economiclevel,consumptionhabitsandsoon.Twoistounderstandthemarketsituation.Mainlyreferstothemarketcapacity,productperformance,priceorientationandso
3、on.Threeistounderstandtheuserstatus?Ineludingregionaloverallplanning,architecturaldesigndepartments,civilconstructionunits,theintentiontobuyproducts,financialstrength,andsoon.Thefouristounderstandthedecision-makingprocess?Weshouldknowallaboutthedecisionlevelofusers,andalsounderstandthesituationofth
4、eiroldcustomers,whichwillenableustogainacompetitiveadvantage.Nowthedecisionmakerschangefrequently,andifyoudonotoftencarryoutdetailedcustomersurveys,youwillloseevenyouroldusers.Fiveistoestablishuserfiles.Todowe11theusersurveyandestablisharchivesasanorganiccompositionpartofthesaleswork,completesthesa
5、lesworkisafortune,loadedintoacomputerdatabase,firsthandinformationusers,identifypotentialtargetcustomers?3.Listuserlists.Whenthepotentialtargetcustomerbaseisestablished,wecanlistatargetuserlist,andthenwecanstartthetelephonereservationandthevisitafterdetailedanalysis,comparisonandselection.Firstofal
6、l,thevisitmustbecarriedoutbeforethetelephonebooking,saidarespecttotheuser,atthesametimebytelephonecommunicationandunderstandingpreliminary,soithasabroadoutlineofthecompany,product,policyetc,todeterminethenextfocusofthetalks,ormoreclearlyjudgethepossibilityoftheproductofinterestandorder?Onthisbasis,
7、theplanningoftheroadmap,thecustomervisits?Thedoorinthenegotiations,begoodat,timelysubmittedtheirownnamecard,data,samplepublicitymaterials,butitshouldbenotedthattheuserdoesn'ttalkaboutemotions,userpresencedo
