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1、Casestudy1E1102IndianbusinessmenarriveinInnerMongoliatosignadealwithlocalcompany.Toexpresstheirwelcome,thecompanyinvitesthemforasumptuousdinnerincludingthelocalspeciality;awholecalfroast.Uponseeingthis,theIndianstartcryingandcannotcalmdown.Intheend,theChinesehostshavetotake
2、themtothelocalmentalhospital.ButovernighttheIndianescapethroughthewindowandvanishwithoutatrace...CaseIntroductionProblemsIgnoretheculturedifferencesbetweenChinaandIndia.TheChinesehostsmisunderstandIndianbusinessmenandtakethemtothelocalmentalhospital.Bothofthemhaven'tgetawel
3、lknownoftheircustomsresultinIndianbusinessmenvanishwithoutatrace.ExplainationsFirst,foodculturaldifferences:mostofIndianareHindu,cattlehasangreatimportanceontheirheartandtheyregarditasGod.Eatingcattleistheirtaboo.However,InnerMogoliamainlyeattingcattleandsheep.Second,Chines
4、ehostsshoudn'tprepareawholecalfroast,whichleadtoIndianbusinessmencryingandcannotcalmdown.ExplainationsThird,ChinesetakethemtolocalmentalhospitalwithoutobtainningIndianagreements,butIndianalsonotexplaintothehostswhytheyaresadandwhataretheirtaboos.Finally，TheInnerMongoliacomp
5、anydidn'tdoawellreserchonIndianculture.Moreover,Indianbusinessmendidn'texpresstheirthoughtsdirectlytoChinesehosts.SolutionsForHosts:beforedoingabusinesswithforeigncompany,youmustclearlyknowtheculturaldifferencesandrespecttheirculture.Preparingaconsiderateservicesforyourtrad
6、epartner.Besides,ontheunknownoccasions,donotmakedecisionsbyyourownidea.Ifyouhavedoubts,youneedtoasktheoppositeside'opinionsfirst.What'smore,showingyourhospitalityinarightway.SolutionsForIndianBusinessmen：WhentheycometoInnerMogoliadobusiness,theymustknowtheirdietaryhabitsand
7、understoodtheirratherthancrying,thebestwayistoremindthemyourtaboos,whichcanavoidtobetakentomentalhospital.Inaddition,havingawellcommunicationbeforebeginningtosignadeal.ConclusionItisverycommonthathavingcrossculturecooperationinnowadayssociety,apleasantandsmoothcooperationis
8、veryimportantforcompany.Fromthiscase,wemustlearnfromthat:respectculturaldifference
