外貿(mào)英語函電課件.ppt

外貿(mào)英語函電課件.ppt

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時間:2020-06-19

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1、外 貿(mào) 英 語 函 電BusinessEnglishCorrespondence主編 項偉峰學(xué)習(xí)目標與崗位工作能力學(xué)習(xí)任務(wù)學(xué)習(xí)任務(wù)學(xué)習(xí)任務(wù)模塊評估測試LearningGoalsLearningTask1LearningTask2LearningTask3ModuleAssessmentModuleContentStructure模塊總結(jié)ModuleConclusion擴展商務(wù)資源ExtendedBusinessResourcesLearningGoals(JobCompetence)Writelettersofenquiry,offer,counter-offerandaccepta

2、nceIdentifyfirmofferandnon-firmofferWriteletterstoreplytoenquiry,offer,counter-offerandacceptanceModule3Enquiry,Offer,Counter-offerandAcceptance2LearningTask13LearningTask24LearningTask35ModuleAssessment1LearningGoals(Jobcompetency)6ModuleConclusionLearningTask1EnquiryandReplySection6SummarySec

3、tion5SimulationWorkshopSection4CorePhrasesandSentencePatternsSection1LeadinSection2BusinessCompassSection3WorkSamplesandAnalysisSection1Lead-inIninternationalbusiness,agooddealwillbemadeaftermanynegotiations.Theprocessesincludeenquiry,offer,counter-offer,etc.Questions:What’sanenquiry?What’sanof

4、fer?What’sacounter-offer?Keys1.Anenquiryisrequestforbusinessinformation,suchaspricelists,catalogues,samples;anddetailsaboutthegoodsortrade.Itisusuallymadebytheimporter,butcanbemadebytheexporter.Onreceivingtheenquiry,itisaregularpracticethattheexportershouldreplytoitwithoutdelay.2.Anoffer,oraquo

5、tation,isaproposalmadebysellerstobuyersinordertoenterintoacontract.Inotherwords,itreferstotradingtermsputforwardbyoffererstoofferees,onwhichtheofferersarewillingtoconcludebusinesswiththeofferees.3.Acounter-offerisanewOffermadeinresponsetoanofferreceived.Whenaproductisofferedtoyouforagivenamount

6、ofmoneyandotherterms,you,inturn,canrespondwithseveraloptions;Acounter-offerisnothingmorethananewoffer.Itpurportstobeanacceptanceoftheofferreceived,butcontainsadditions,limitationsorothermodifications,leadingtoarejectionoftheoriginalofferandformingactuallyanewoffer.LearningTask1EnquiryandReplySe

7、ction6SummarySection5SimulationWorkshopSection4CorePhrasesandSentencePatternsSection1LeadinSection2BusinessCompassSection3WorkSamplesandAnalysis1.EnquiryandReplyEnquiry:gettherequiredinformationofthesupplyofcertainproduct,serviceo

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