資源描述:
《刻板印象 跨文化交流.doc》由會員上傳分享,免費在線閱讀,更多相關(guān)內(nèi)容在教育資源-天天文庫。
1、Romance,elegance,fashionandluxury------C’estLavieWanderingontheChampsElyseesStreetfullofbrandshopsofcosmeticsandfashionclothesorwalkingbytheSennaRiver,enjoyingtheartworkinLouvreMuseumandtastingredwineingoblet--thatisatypicalromanticsceneinaChinese’impressionwit
2、hFrance.AndmostChineseyoungpeoplemaythinkfrenchpeopleisromantic,elegant,confidentandparticular.Actually,thisisapreconceptionandstereotypebutwhydoesthiskindofstereotypeexist?AsfarasIamconcerned,internationaltradeisthebiggestfactoraccountingforthese.Wearefamiliar
3、withtheimportedproductsfromFranceincludingnotonlymaterialconsumptiongoodsbutalsospiritualones.TherearequiteafewfamousdailynecessitiesandluxuriesofFrenchbrand:wepursuefashionabledressandbagswithexcellentdesign;wetrustperfumeandcosmeticsoffamousbrand;weappreciate
4、themellowtasteofredwine.Wealsoenjoygoodfilm,music,literatureandartfromFrance.It’snowanderthatwerelatethesevisibleanddistinctcharacteristicslikeromance,eleganceandluxurytoFrenchpeople.Secondly,massmediaplaysanindispensableroleinspreadinginformationandreshapingpe
5、ople‘sthoughts.Forexample,someproductsandtourismpropagandaontelevision,Internet,books,magazinesetc.usuallyemphasizetheromanticfeatureofFrance.Moreover,reasonsofpoliticanddiplomacy,communicationstudiesandpsychologycanaccountforthestereotypeaswell.Inaword,therear
6、eseveralreasonsresultinginthestereotypeofFrenchlives.Andweshouldbeawareoftheseandstopholdingstereotypes.1515010110丁悅