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1、CigarettemarketXiangchengCountyProblemsandSolutions[Abstract]XiangchengCountythroughresearchcigaretteconsumption,cigaretterevealedXiangchengCountysomeproblemsintheconsumermarket,suchasthecigarettemarketinruralareasthelackofsystematicresearch,inadequatesupplyoflow-gradecigarette
2、sintheaboveissuesbasedontheanalysisputforwardsomesuggestions.[Keywords]ruralcharacteristicsofcigaretteconsumptiontrendsFirst,cigaretteconsumptionXiangchengCountyMarketAnalysis1.CigaretteconsumptionandtheleveloftotalcigaretteconsumptionIn2007,cigaretteconsumptionXiangchengCounty
3、boxesto19,629.44(250/box),cigaretteconsumptionin2008was20612.08box(250/box).Atpresent,duetotherelativelylowincomeofruralconsumersofcigarettes,theburdenofheavyconsumptionlevelisslow,therefore,alowerlevelofcigaretteconsumption;10ruraldailyconsumptionofcigarettescoststheconsumeris
4、mainlyusedforbasiclivingsuppliesexpenses.Asoursocietyeconomicdevelopmentandthestate’sruralareastopromoteandimplementsupportpolicies,increasingincomeoffarmers,2007and2008cigaretteconsumptionlevelhasimproved,butstillaccountsforalargeshareoflow-gradecigarette,thispatternwillbeinth
5、enextperiodoftimecontinuetopersist.ruralcigarettemarketisstilllowcigarettemarket.2.CigarettemarketleadingbrandsXiangchengCounty,withitsuniquenaturalconditions,atobacco-producingcounty,XuchangCigaretteFactoryisanimportantrawmaterialsuppliers.XuchangCigaretteFactory,withitsgeogra
6、phicaladvantagetooccupyXiangchengCountycigarettemarket.Xuchangcigarettebrand(softyellow),SanHua(softblue),RedFlagCanal(whitesoft),Imperial(goldhardware),Xuchang(hardred);purchasewere41.8,29.4,6,17.9,0.12.Second,XiangchengCountycigaretteconsumptionmarketproblems1.Ruralcigarettem
7、arketsupplyanddemandstillexists10XiangchengCountylong-termsupplyofcigarettesthereisasingleconsumermarket,low-gradecigarettesupplyshortage.CoupledwithitsproductionoftobaccoXiangchengCounty,makingtheincreaseinthenumberofpeoplesmokingpipedown,virtuallylosttocigaretteconsumers.Ifth
8、esolutionXiangchengCountymarketsupplyanddemand,theoret
