2017年雅思考試閱讀試題及答案解析[權威資料]

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1、2017年雅思考試閱讀試題及答案解析本文檔格式為WORD,感謝你的閱讀。最新最全的學術論文期刊文獻年終總結年終報告工作總結個人總結述職報告實習報告單位總結演講稿2017年雅思考試閱讀試題及答案解析　　趕腳的對頭是腳懶，學習的對頭是自滿。以下是搜索整理的2017年雅思閱讀試題及答案解析，希望能給大家?guī)韼椭?更多精彩內(nèi)容請及時關注我們應屆畢業(yè)生!　　FromTheEconomistprintedition　　Howshopscanexploitpeople’sherdmentalitytoincreasesales　

2、　1.ATRIPtothesupermarketmaynotseemlikeanexerciseinpsychologicalwarfare—butitis.Shopkeepersknowthatfillingastorewiththearomaoffreshlybakedbreadmakespeoplefeelhungryandpersuadesthemtobuymorefoodthantheyhadintended.Stockingthemostexpensiveproductsateyelevelmakest

3、hemsellfasterthancheaperbutlessvisiblecompetitors.Nowresearchersareinvestigatinghow“swarmintelligence”(thatis，howants，beesoranysocialanimal，includinghumans，behaveinacrowd)canbeusedtoinfluencewhatpeoplebuy.　　2.Atarecentconferenceonthesimulationofadaptivebehavio

4、urinRome，Zeeshan-ul-hassanUsmani，acomputerscientistfromtheFloridaInstituteofTechnology，describedanewwaytoincreaseimpulsebuyingusingthisphenomenon.Supermarketsalreadyencourageshopperstobuythingstheydidnotrealisetheywanted：forinstance，byplacingeverydayitemssucha

5、smilkandeggsatthebackofthestore，forcingshopperstowalkpastothertemptinggoodstoreachthem.MrUsmaniandRonaldoMenezes，alsooftheFloridaInstituteofTechnology，setouttoenhancethistendencytobuymorebyplayingontheherdinstinct.Theideaisthat，ifacertainproductisseentobepopul

6、ar，shoppersarelikelytochooseittoo.Thechallengeistokeepcustomersinformedaboutwhatothersarebuying.　　3.Entersmart-carttechnology.InMrUsmani’ssupermarketeveryproducthasaradiofrequencyidentificationtag，asortofbarcodethatusesradiowavestotransmitinformation，andeveryt

7、rolleyhasascannerthatreadsthisinformationandrelaysittoacentralcomputer.Asacustomerwalkspastashelfofgoods，ascreenontheshelftellshimhowmanypeoplecurrentlyintheshophavechosenthatparticularproduct.Ifthenumberishigh，heismorelikelytoselectittoo.　　4.MrUsmani’s“swarm-

8、moves”modelappealstosupermarketsbecauseitincreasessaleswithouttheneedtogivepeoplediscounts.Anditgivesshoppersthesatisfactionofknowingthattheyboughtthe“right”product—thatis，theoneev