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1、“馨樂坊”兒童早教中心創(chuàng)業(yè)計劃書92“馨樂坊”兒童早教中心創(chuàng)業(yè)計劃書“馨樂坊兒童早教中心”創(chuàng)業(yè)計劃書目錄1.執(zhí)行總結(jié)···········································41.1創(chuàng)意背景·········································41.2項目簡述·········································81.3機會概述·········································91.4市場目標·········································
2、91.5項目優(yōu)劣分析····································101.6經(jīng)濟預測········································111.7團隊概述···········92“馨樂坊”兒童早教中心創(chuàng)業(yè)計劃書·····························112.產(chǎn)業(yè)背景和公司概述································132.1市場分析和描述··································132.2競爭對手分析·································
3、···172.3市場需求········································212.4公司概述········································232.5環(huán)境設(shè)計········································323.市場調(diào)查和分析····································343.1目標市場顧客的描述與分析························3492“馨樂坊”兒童早教中心創(chuàng)業(yè)計劃書3.2市場容量和趨勢的分析、預測······················3
4、63.3競爭分析和各自的競爭優(yōu)勢························383.4市場發(fā)展的走勢··································414.公司戰(zhàn)略··········································434.1在發(fā)展的各階段如何制定公司的發(fā)展戰(zhàn)略············444.2服務(wù)方向·······························444.3制定公司的營銷策略······························454.4營銷策略·····························524.
5、5營銷手段···························525.總體進度安排92“馨樂坊”兒童早教中心創(chuàng)業(yè)計劃書······································535.1服務(wù)開發(fā)介紹····································535.2融資方案········································556.風險的假定及資本問題······························576.1風險預測···························576.2控制辦法··············
6、··········576.3資金來源········································586.4風險資本的退出··································587.管理團隊··········································5992“馨樂坊”兒童早教中心創(chuàng)業(yè)計劃書7.1團隊標準·········································597.2企業(yè)獎罰制度····································688.公司資金管理·················
7、····················698.1資金運營計劃投資收益與風險分析··················698.2投資計劃············································699.財務(wù)預測·········································739.1財務(wù)管理制度·····································739.2會計報表·