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1、(外國語學(xué)院)BusinessCommunicationTermPaper(2008級)題目:OnBusinessNegotiationSkills學(xué)生姓名:系別:英語系班級:英語084(3)任課教師:2011年12月7日OnBusinessNegotiationSkillsIneachtrade,eitherinternationalordomestic,businessnegotiationcannotbeleftout.Sobetterunderstandingofitmustberewarding.Asto
2、itsdefinition,therearemanydifferentkindsofversions.ItisdefinedbyBaiYuanas“Businessnegotiationisaconsultativeprocessbetweengovernments,tradeorganizations,multinational,privatebusinessfirmsinrelationtoinvest,import,orexportproducts,machinery,equipmentsortechnolo
3、gy.Itisoneofthemostimportantstepstakentowardcompletingimportandexporttradeagreements.”(Bai,2008:20).Thusbusinessnegotiationistheeconomicactivitywhichishappenedbetweentwopartiesanditsaimistoreachanagreementandachieveawin-winresult.Ineconomicactivity,theskillsof
4、thenegotiationareextremelyimportant.Properbusinessnegotiationskillscanmakethetradesuccessful.Onthecontrary,improperskillswillruinthewholetrade.Inthefollowingpart,thispaperwillintroducesomebusinessnegotiationskillsinpreparatorystage,negotiatingstrategiesandsome
5、mainpointsinthewholenegotiation.1.PreparationsofthebusinessnegotiationBecausetherearevariouschangesinthenegotiation,soweshouldbewellpreparedeverytime.Adequatepreparationwillhelpusdealwithnegotiationssmoothly.1.1KnowingourselvesaswellastheenemyInthenegotiation,
6、negotiatorsshouldanalyzeownconditionsaswellastrytocomprehendtheotherparty’s,includinghisstrength,hiscountry’spoliciesandhiscountry’sculture.1.2Improvingnegotiator’squalitiesTosomedegree,thenegotiationisthecompetitionbetweennegotiators.Theresultsareoftenbasedon
7、negotiator’sconfidence,decisivenessandotherqualities.Sotoimprovethenegotiator’squalitiesisaveryimportantpreparation.1.3SettingthelimitationThemostcommonproblemmetinthenegotiationisprice.Sosettingthelimitationofpricebeforenegotiationisnecessary.Itcanhelpalterne
8、gotiationstrategies.2.StrategiesindevelopingthenegotiationNegotiationistheprocessofbothsidescomingtoanagreementandmakingajointdecisionwhereeveryoneisinconcurrence.Inbusinessnegotia