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1、山東大學(xué)碩士學(xué)位論文提升企業(yè)核心競(jìng)爭(zhēng)力的企業(yè)文化研究姓名:胥敏申請(qǐng)學(xué)位級(jí)別:碩士專業(yè):企業(yè)管理學(xué)指導(dǎo)教師:劉永仁20091026til乃:人。≯碩十學(xué)化論文摘要本文旨在研究知識(shí)經(jīng)濟(jì)、競(jìng)爭(zhēng)全球化背景下企業(yè)文化號(hào)企業(yè)核心競(jìng)爭(zhēng)力的關(guān)系,闡釋氽、lk文化對(duì)企業(yè)核心競(jìng)爭(zhēng)九的‘匝要作用,提出基于企業(yè)核心競(jìng)爭(zhēng)力的企、I匕文化建設(shè)對(duì)策,借助企業(yè)文化力挺升企jlk核心競(jìng)爭(zhēng)力。本文以氽業(yè)文化和企業(yè)核心競(jìng)爭(zhēng)力為研究對(duì)象,結(jié)合當(dāng)日訂企、Ik管理巾的實(shí)際情況,首先對(duì)提升氽業(yè)核心競(jìng)爭(zhēng)力的食、Ip文化研究的背景、意義、研究方法、和論義的框架結(jié)構(gòu)作了簡(jiǎn)幣.介紹,然后對(duì)
2、食業(yè)文化、核心競(jìng)爭(zhēng)力的擁關(guān)拜!淪進(jìn)行了IlJl顧和評(píng)論,在此基礎(chǔ)上捉U;本文對(duì)兩卉概念、結(jié)構(gòu)及特征等的界定,深入研究了企業(yè)文化‘i企業(yè)核心競(jìng)爭(zhēng)力之nIJ的天系,。提?企、l也文化是企業(yè)核心競(jìng)爭(zhēng)力的核心要素,企業(yè)文化對(duì)企、Ip經(jīng)d。;,;J?b績(jī)的霞要促進(jìn)作用,以及食業(yè)文化對(duì)企jIk核心競(jìng)爭(zhēng)力作用的雙’霞性。然后,詳細(xì)分析我【日企業(yè)基于核心競(jìng)爭(zhēng)力的企、lp文化建設(shè)現(xiàn)狀,深入挖擁{出文化建設(shè)-_}I其有代表件的突出問題,并結(jié)合海爾、‘’r’f#為、福?雷沃重工等知私食業(yè)文化實(shí)踐,提fij要提商我隔企業(yè)核心競(jìng)爭(zhēng)力,’:_在氽jlp文化建設(shè)中要
3、重點(diǎn)做好價(jià)值脫掣造、中兩文化結(jié)合、企業(yè)家培育、氛}砑‘~創(chuàng)新、學(xué)爿型勻i縱構(gòu)建等方面:I:作。最后的結(jié)論部分簡(jiǎn)要總結(jié)了論文的一卜要觀點(diǎn),并對(duì)理論的發(fā)展Ij訂景作了十1l臆的腱蠼。在研究過程中,允分運(yùn)用文獻(xiàn)研究法、叫!淪研究與實(shí)證分析村{結(jié)合、綜合分析’0邏輯歸納棚結(jié)合等多種研究方法。多j外。,本文還融合了自已在企業(yè)文化方面的實(shí)踐,在實(shí)證分析中對(duì)桶}{{前沃巫.1:核心競(jìng)爭(zhēng)力背后的濃厚文化體系進(jìn)ij:了詳文剖析。所有這些,期絮!能為我H食qk的義化建設(shè)提供理論支持和實(shí)-餞對(duì)策,進(jìn)一步提升企業(yè)核心競(jìng)爭(zhēng)方。關(guān)鍵詞:企業(yè)文化;核心競(jìng)爭(zhēng)力;文化建
4、設(shè)ABSTRACTThisarticleisaimedatproposingsomemeasuresonhowtoinnovateallcorporateculturetoenhanceitscompetingpowerthrough.researchingtherelationshipsbetweencorporatecultureandcorecompetenceofcorporationonthebaseofknowledgeeconomy,globaliT。ationofcompetence,hopingbehelpfulfor
5、enhancingcorecompetenceofcorporation.ThispaperresearchescorporatecultureandCOrecompetence,accordingtothepracticeofcorporatemanagement.Atthebeginningofthispaper,thebackgroundandmeaningofcorporatecultureonenhancingcorecompentenceisintroduced.Theframeworkofthispaperisgivent
6、hen.After,theoriesaboutcorporatecultureandcorecompetencearesummedupandanalyzed,anditemphasizestherelationbetweencorporatecultureandcorecompetence.Thirdly,itdeeplyanalyzesthosecommonproblemsexistingintheculturedevelopmentatpresentandproposessometargetresolutions.Intheend,
7、themaincontentofthispaperissummedupandthedevelopmentofthetheoryisviewed.Duringthereseareh,thisarticle.usessomescientificways:theoreticalresearchingandpositiveanalyzing,extensiveanalyzingandlogisticconcludingways.Inaddition,thisarticleconcludesmyyearsworkingexperienceinco
8、rporateculture,especiallythedetailedanalysisofrichculturalsystembehindstrongcompetitivenessofFotonLevel