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1、Abstractdiscountmarketing,improveenterprisewell-knownnessbottles-brandmarketingmethods,basedonLBSuserssignatureline-adsmarketingmodel.OntheanalysisoftheWeChatmarketingadvantagesanddisadvantagesisalsostartingfromthefivemarketingmodel,WeChatmainadvantagesofmarketingcommunicationisconvenient,fast,hig
2、hprecision.ThefourthchapterputsforwardthethreeprinciplesofWeChatmarketing,tosetupthemechanismofWeChat’slegalthoughtsandopinions,andcombinedwiththepresentpopularmarketingmethod,combiningwiththeWeChat,innovationputforwardanewWeChatmarketingdevelopment,marketingforenterprisestocarryoutWeChatforrefere
3、nce.Keywords:Newmedia，WeChat，WeChatmarketing，Marketingmode，PrincipleIII萬方數(shù)據目錄目錄摘要..............................................................................................................................................IAbstract..................................................................
4、.........................................................................II目錄...............................................................................................................................................1第一章緒論........................................................................
5、...........................................................1一、研究背景.........................................................................................................................................1二、研究意義........................................................................................
6、.................................................3三、研究現(xiàn)狀.........................................................................................................................................3（一）國內研究現(xiàn)狀...............................................................................................
7、......................3（二）國外研究現(xiàn)狀.....................................................................................................................4四、研究思路與研究方法...................................................
