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《華夏咨詢(xún)最終報(bào)告——青島卷煙廠(chǎng)管理咨詢(xún)項(xiàng)目綜述報(bào)告》由會(huì)員上傳分享,免費(fèi)在線(xiàn)閱讀,更多相關(guān)內(nèi)容在教育資源-天天文庫(kù)。
1、華夏媒體信息技術(shù)有限公司管理咨詢(xún)最終報(bào)告QD-CIMS2002-MC-STRAT企業(yè)戰(zhàn)略發(fā)展報(bào)告目錄1.綜述...................................................................................................................................................................22.戰(zhàn)略管理模型及目標(biāo)體系...................................................
2、............................................................................22.1戰(zhàn)略模型...................................................................................................................................................22.2戰(zhàn)略目標(biāo)體系.........................................
3、..................................................................................................33.頤中青煙戰(zhàn)略環(huán)境分析...................................................................................................................................43.1影響戰(zhàn)略的外部環(huán)境因素(宏觀環(huán)境)...................
4、.............................................................................43.2影響戰(zhàn)略的行業(yè)環(huán)境因素(中觀環(huán)境)............................................................................................73.3影響戰(zhàn)略的內(nèi)部因素(微觀環(huán)境)—頤中青煙SWOT分析.............................................................8
5、4.企業(yè)核心競(jìng)爭(zhēng)能力.........................................................................................................................................104.1核心競(jìng)爭(zhēng)能力............................................................................................................................
6、.............104.2頤中青煙目前核心競(jìng)爭(zhēng)力分析.............................................................................................................124.3創(chuàng)造頤中青煙核心競(jìng)爭(zhēng)力.....................................................................................................................135.頤中青煙的
7、企業(yè)戰(zhàn)略定位.............................................................................................................................156.企業(yè)的短期、中期和長(zhǎng)期戰(zhàn)略與目標(biāo).........................................................................................................166.1戰(zhàn)略目標(biāo)建立原則.............
8、..........................