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1、BusinessEnglishCorrespondenceUnit1BasicKnowledgeofBusinessLetterWritingSection1FunctionsofBusinessLettersandcriteriaandgeneralProceduresforBusinessLettersWriting1.FunctionsofBusinessLetters2.CriteriaforBusinessLetters3.TheGeneralProceduresforBusinessLetterWriti
2、ng1.FunctionsofBusinessLetterstoinform,whichreferstoconveyingthevastamountofinformationneededtoday-to-dayoperationsofthebusiness;toinfluence,whichmeansthatmessagesincludedinabusinesslettershouldalsoinfluencethereader’sattitudesandfunctions.2.CriteriaforBusiness
3、LettersA.COURTESYInourletters,weshouldalwayskeepinmindthepersonwearewritingto,seethingsfromhisangle,visualizehiminhissurroundings,seehisproblemsanddifficultiesandexpressideasintermsofhisexperience.B.CORRECTNESSCorrectgrammar,punctuationandspellingarebasicrequir
4、ementsforbusinessletterwriting.Also,weshouldchoosethecorrectleveloflanguageanduseaccurateinformationanddatainourletters.C.Clearness(Clarity)清楚意思表達(dá)明確，要注意：①避免用詞錯(cuò)誤：②注意詞語所放的位置：③注意句子的結(jié)構(gòu)：a.explainyourselfclearly;b.avoidingambiguoussentencesandneedlessjargon;c.stateme
5、ntsinwell-constructedsentencesandparagraphs;D.Conciseness簡潔①避免廢話連篇②避免不必要的重復(fù)③短句、單詞的運(yùn)用a.inthefewestpossiblewords;b.brieflybutcompletely;E.Consideration體諒寫信時(shí)要處處從對(duì)方的角度去考慮有什么需求，而不是從自身出發(fā)，語氣上更尊重對(duì)方。a.TrytoputyourselfinHISplace;b.emphasizetheYOUattitude;c.emphasizeposit
6、ive,pleasantfacts;F.Completeness完整一封商業(yè)信函應(yīng)概況了各項(xiàng)必需的事項(xiàng)，如邀請信應(yīng)說明時(shí)間、地點(diǎn)等，確忌寄出含糊不清的信件。a.provideallnecessaryinformation;b.Answerallquestionsasked;c.givesomethingextra,whendesirable;G.Concreteness具體a.Tomakethemessagespecific;b.don’ttrytowriteinaliterarystyle;c.useactionr
7、atherthancamouflagedverbs;3.TheGeneralProceduresforBusinessLetterWriting:（1）Determineourpurposeofwritingacertainletter.（2）Identifywhothereadersare.（3）Organizethemessage,whichistobecontainedintheletter.（4）Writeadraft.（5）Polishthewriting.BasicKnowledgeofBusinessL
8、etterWritingSection2StructuresandLayoutofBusinessLetters1.LayoutofaBusinessLetter商業(yè)信函的格式2.Structure構(gòu)成3.thewaysofwritingparts各部分的內(nèi)容、作用及注意事項(xiàng)4.AddressingEnvelopes信封的書寫方法Layouto
