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1、___________________________________________________________________________________________商譽(yù)會(huì)計(jì)理論思考 一、商譽(yù)概述 (一)商譽(yù)的概念及分類 商譽(yù)一詞最早出現(xiàn)于16世紀(jì)中后期,英國(guó)會(huì)計(jì)學(xué)家Leake在“Commercial13___________________________________________________________________________________________________________________________________
2、__________________________________________________商譽(yù)會(huì)計(jì)理論思考 一、商譽(yù)概述 ?。ㄒ唬┥套u(yù)的概念及分類 商譽(yù)一詞最早出現(xiàn)于16世紀(jì)中后期,英國(guó)會(huì)計(jì)學(xué)家Leake在“Commercial13____________________________________________________________________________________________________________________________________________________________________________
3、_________商譽(yù)會(huì)計(jì)理論思考 一、商譽(yù)概述 ?。ㄒ唬┥套u(yù)的概念及分類 商譽(yù)一詞最早出現(xiàn)于16世紀(jì)中后期,英國(guó)會(huì)計(jì)學(xué)家Leake在“Commercial13_____________________________________________________________________________________________________________________________________________________________________________________商譽(yù)會(huì)計(jì)理論思考 一、商譽(yù)概述 (一)商譽(yù)的概念及分類 商譽(yù)
4、一詞最早出現(xiàn)于16世紀(jì)中后期,英國(guó)會(huì)計(jì)學(xué)家Leake在“Commercial13_____________________________________________________________________________________________________________________________________________________________________________________商譽(yù)會(huì)計(jì)理論思考 一、商譽(yù)概述 ?。ㄒ唬┥套u(yù)的概念及分類 商譽(yù)一詞最早出現(xiàn)于16世紀(jì)中后期,英國(guó)會(huì)計(jì)學(xué)家Leake在“Commercial13_
5、____________________________________________________________________________________________________________________________________________________________________________________商譽(yù)會(huì)計(jì)理論思考 一、商譽(yù)概述 ?。ㄒ唬┥套u(yù)的概念及分類 商譽(yù)一詞最早出現(xiàn)于16世紀(jì)中后期,英國(guó)會(huì)計(jì)學(xué)家Leake在“Commercial13__________________________________________
6、___________________________________________________________________________________________________________________________________________商譽(yù)會(huì)計(jì)理論思考 一、商譽(yù)概述 ?。ㄒ唬┥套u(yù)的概念及分類 商譽(yù)一詞最早出現(xiàn)于16世紀(jì)中后期,英國(guó)會(huì)計(jì)學(xué)家Leake在“Commercial13___________________________________________________________________________________
7、__________________________________________________________________________________________________商譽(yù)會(huì)計(jì)理論思考 一、商譽(yù)概述 ?。ㄒ唬┥套u(yù)的概念及分類 商譽(yù)一詞最早出現(xiàn)于16世紀(jì)中后期,英國(guó)會(huì)計(jì)學(xué)家Leake在“Commercial13__________________________________________________________________