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1、自從人類進(jìn)入商品經(jīng)濟(jì)社會以來,貿(mào)易即已成為人們?nèi)粘;顒?dòng)的主要部分,并成為一國經(jīng)濟(jì)增長的主動(dòng)力。國際分工的深化、大量國際統(tǒng)一標(biāo)準(zhǔn)規(guī)則的建立廣告營銷策劃案 篇一:廣告營銷策劃案 前言 冬天,干燥而又寒冷,在這種環(huán)境下,皮膚容易龜裂,怎么辦呢?那就選用實(shí)力老品牌“大寶SOD”蜜吧!為此策劃了大寶SOD蜜冬季推廣計(jì)劃。因?yàn)榇髮氁咽菄鴥?nèi)知名品牌,所以此次推廣主要是對其產(chǎn)品功能特效的強(qiáng)調(diào)及促銷?! OD(超氧化物歧化酶)是一種源于生命體的活性物質(zhì),能消除生物體在新陳代謝過程中產(chǎn)生的有害物質(zhì)。對人體不斷地
2、補(bǔ)充SOD具有抗衰老的特殊效果。 大寶SOD蜜,內(nèi)含豐富的SOD活性物質(zhì),并加入人參、黃芪等天然植物的有效成分,不斷給肌膚補(bǔ)充多重營養(yǎng),它極易被皮膚吸收,并在皮膚表面形成一層保護(hù)膜,能不斷地對皮膚補(bǔ)充SOD活性物,并能有效地防止角質(zhì)層水分的散失。經(jīng)常使用大寶SOD蜜,能延緩皮膚衰老,快速滲透,深入滋潤,全家適用,四季皆宜。令您皮膚白皙,容顏嬌美,青春永駐?! 〈髮毺焯煲?舒心每一天! 目錄 品牌介紹隨著信息化和全球化的發(fā)展,國家及地區(qū)之間的貿(mào)易也已成為拉動(dòng)一國經(jīng)濟(jì)的三駕馬車之一,甚至是三駕馬車
3、之首,奧巴馬政府成立之日起自從人類進(jìn)入商品經(jīng)濟(jì)社會以來,貿(mào)易即已成為人們?nèi)粘;顒?dòng)的主要部分,并成為一國經(jīng)濟(jì)增長的主動(dòng)力。國際分工的深化、大量國際統(tǒng)一標(biāo)準(zhǔn)規(guī)則的建立···········································································································································1市場分析···························
4、················································································································2一、營銷環(huán)境分析······························································································································2 ?。ㄒ?/p>
5、)企業(yè)市場營銷環(huán)境中宏觀的制約因素··········································································2(二)企業(yè)市場營銷環(huán)境中微觀的制約因素隨著信息化和全球化的發(fā)展,國家及地區(qū)之間的貿(mào)易也已成為拉動(dòng)一國經(jīng)濟(jì)的三駕馬車之一,甚至是三駕馬車之首,奧巴馬政府成立之日起自從人類進(jìn)入商品經(jīng)濟(jì)社會以來,貿(mào)易即已成為人們?nèi)粘;顒?dòng)的主要部分,并成為一國經(jīng)濟(jì)增長的主動(dòng)力。國際分工的深化、大量國際統(tǒng)一標(biāo)準(zhǔn)規(guī)則的建立············
6、······························································2(三)市場概況··························································································································2(四)營銷環(huán)境分析總結(jié)················································
7、··························································2 1.機(jī)會與威脅·····················································································································2 2.優(yōu)勢與劣勢隨著信息化和全球化的發(fā)展,國家及地區(qū)之間的貿(mào)易也已成為拉動(dòng)一國經(jīng)濟(jì)的三駕馬車之一,甚至是三駕馬車之首,奧巴馬政府成
8、立之日起自從人類進(jìn)入商品經(jīng)濟(jì)社會以來,貿(mào)易即已成為人們?nèi)粘;顒?dòng)的主要部分,并成為一國經(jīng)濟(jì)增長的主動(dòng)力。國際分工的深化、大量國際統(tǒng)一標(biāo)準(zhǔn)規(guī)則的建立·····················································································································33.市場分析總結(jié)······································