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1、RefNo."Propertydevelopmentprojectsoftenhavetodealwithvariouskindsofsupplierssuchasprinting,design,andinteriordesigns?Ourteamhasextensiveexperiencesinmanagingandcoordinatingthesedifferentworksandensuringthequalitydelivered."“成功的傳宣和市務(wù)推廣,首要能確定到Fl標(biāo)市場所在,并配合無限
2、創(chuàng)意和嚴(yán)謹(jǐn)計劃直趨目標(biāo)。以我們的經(jīng)驗、能力和魄力,絕對能做到!”“Asuccessfulmarketingplanshouldidentifytherighttargetmarket,bedeliveredunderstrictplanningandbrilliantcreativity.Withourexperiences,expertiseandpassions,wecanmakeit!”“赫杰斯多年來與香港和國內(nèi)媒體關(guān)系密切,在房地產(chǎn)項目上,我們集思廣益,向發(fā)展商捉出最冇效的推廣方法,爭取最冇利的
3、媒體價格,發(fā)揮傳媒的力量,為項冃得到最佳效果異"HertzMediahasmaintainedcloserelationshipwithmediainHongKongandChina.Wewillpulltogethertop-notchintelligencetoprovidethebestmarketingplan,themostfavorablemediaprices,andthemostforcefulstrategytoourpropertyclients^“豐富的專業(yè)知識、嚴(yán)謹(jǐn)?shù)墓ぷ鲬B(tài)度,讓
4、創(chuàng)新團(tuán)隊各盡其才,為我們的客戶提供最優(yōu)質(zhì)的服務(wù)。"“Weprovidehighestqualityservicestoourclients,withourprofessionalknowledge,seriousattitudeandbestcreativeteam."(2)媒體策劃主任MediaPlanningDirectors三、其他工作配合要點(diǎn)SUPPORTINGFUNCTIONS卩顧問服務(wù)費(fèi)PRINCIPLESANDSCALEOFCONSULTANTFEES1、顧問服務(wù)期Consultancys
5、ervicecoverage:2、計酬原貝ljChargingPrinciple:■宣傳推廣工作配合重點(diǎn)ExecutionSchedule:時間/階段Time/Phases工作重點(diǎn)Items前期FirstStage第1?3個刀FirsttoThirdMonth市場定位MarketPositioning案名ProjectName&Logo總體宣傳計劃OverallPromotionPlans總體公關(guān)計劃OverallPRPlans᠊
6、8;制訂預(yù)算、支出機(jī)制BudgetingandPaymentMechanism宣傳品制作ProductionofPromotionMaterials第一期宣傳執(zhí)行Executionof1stStagePromotion公關(guān).1?作開展CommencementofPRServices商場策劃分析建議(含圖解)中期SecondStage第4?9個月FourthtoNinthMonth公關(guān)工作PRservices笫
7、二期宣傳執(zhí)行ExecutionofSecondStagePromotion笫三期宣傳籌備與展開PreparationofThirdStagePromotion市場調(diào)整與研究MarketSurveyandMarketingPlanAdjustments后期ThirdStage第10?12個月TenthtoTwelveMonth᠊&宣傳推廣與促銷PromotionandSalesCampaigns公關(guān)工作PR五、發(fā)展商須提供之資料清單:【附件一】IN
8、FORMATIONTOBEPROVIDEDBYDEVELOPER(ATTACHMENT2)1)項目中英文地址(addressoftheproject,bothinChineseandEnglish)2)土地使用年期(AuthorizedYearsofLandUse)3)土地面積(AreaoftheSite)4)土地用途(LandUse)5)發(fā)展商(國內(nèi)公司)屮英文名稱(Titleofthedevelopers[localcompanies]