A Brief Analysis of Politeness strategy in Business Letters 英語專業(yè)畢業(yè)論文

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1、ABriefAnalysisofPolitenessstrategyinBusinessLettersAbstractEnglishBusinesslettersareanimportantmeansandplayasignificantroleinbusinessactivities.Englishbusinesslettersareregardedasthelifelineofmodernbusinesscommunication.Thequalityofthebusinessletterwillmakeagr

2、eatimpactonthecommunicationincommercialworld.ThesignificanceofEnglishbusinesslettersdeterminestheapplicationofpolitenessstrategies,thatis,whatlanguageformsareusedtopresentthepolitenessoftheEnglishbusinessletters.ThisthesisintroducesLeech’sPolitenessPrinciplean

3、dBrown&Levinson’sFace-savingTheoryfromatheoreticalperspectivefirst.Second，thisthesisstatestheclassificationofbusinessletters,includinggood-newsbusinessletters,bad-newsbusinesslettersandpersuasivebusinessletters.Next,itstatesthattheapplicationofpolitenessstrate

4、gyinEnglishbusinesslettersfromlexicallevelandsyntacticallevelbasedonsystematicanalysisandcomparison.Meanwhile,itusesspecificexamplestoshowtheimportanceofthepolitenessappliedinthebusinessletter.Throughthecomparisonandanalysis,wecanconcludethatsomepolitenessstra

5、tegiesareappliedtotheEnglishbusinessinordertogetsuccessfulcommunication.However,theapplicationofpolitenessstrategiesisvariouslymanifested,amongwhichsimilaritiesanddifferencescoexist.Hopefully，thisthesiscangivesomehelptobusinesspeople.Keywords:politenessprincip

6、le;businessletters;politenessstrategy;applicationii內(nèi)容摘要英文商務(wù)信函是商務(wù)交際的一種重要方式，在商務(wù)活動(dòng)中發(fā)揮著重要的作用，并被看作是現(xiàn)代商務(wù)交際的生命線。信函寫作的好壞將會(huì)直接影響雙方在商務(wù)交際中的溝通。英文商務(wù)信函的這一重要作用決定了在英文商務(wù)信函中必須注重禮貌策略的運(yùn)用，即采取何種語言形式來使信函表現(xiàn)得更加禮貌。本文首先從理論方面論述了利奇的禮貌原則及布朗和列文森的面子保全論。然后對信函進(jìn)行分類，主要分為好消息信函、壞消息信函和說服性信函，最后通過大量實(shí)例

7、的比較，從詞匯和句法等方面來論述英語商務(wù)信函應(yīng)堅(jiān)持的禮貌原則，以實(shí)例來論證禮貌策略在商務(wù)信函交流中的重要性。通過對比分析得出結(jié)論，在各類商務(wù)信函中，為了達(dá)到成功交際的目的，人們往往采用一定的禮貌策略，但禮貌策略在這三種信函中的應(yīng)用卻不盡相同，既有共同點(diǎn)，也有差異。希望這篇文章對人們的交際起到一定的幫助。關(guān)鍵詞:禮貌原則；商務(wù)信函；禮貌策略；運(yùn)用iiContentsAcknowledgements………………………………………………………………………………iAbstract(English)…………………………………

8、………………………..……………...……..iiAbstract(Chinese)………………………………………………………………………..…….iii1.Introduction?……………………………………………………………………………..……...12.AbriefreviewofpolitenessandEnglishbusinessletters