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1、英語翻譯:國際貿(mào)易中的商品商標(biāo)Thetrademarkofacommodityislikeaperson’sname,whichisthesymbolofthecommodity,anditisfamousasthegrowthofthebusiness.Manyfamousinternationaltrademarkshavebecometheintangibleassetsandgreatwealthofenterprises.Successfultrademarkscannotbeseparatedf
2、romthefollowingcharacteristics:;Conformingtocommodity19英語翻譯:國際貿(mào)易中的商品商標(biāo)Thetrademarkofacommodityislikeaperson’sname,whichisthesymbolofthecommodity,anditisfamousasthegrowthofthebusiness.Manyfamousinternationaltrademarkshavebecometheintangibleassetsandgreatwea
3、lthofenterprises.Successfultrademarkscannotbeseparatedfromthefollowingcharacteristics:;Conformingtocommodity19英語翻譯:國際貿(mào)易中的商品商標(biāo)Thetrademarkofacommodityislikeaperson’sname,whichisthesymbolofthecommodity,anditisfamousasthegrowthofthebusiness.Manyfamousinternat
4、ionaltrademarkshavebecometheintangibleassetsandgreatwealthofenterprises.Successfultrademarkscannotbeseparatedfromthefollowingcharacteristics:;Conformingtocommodity19characteristics;Ithassymbolicsignificanceandiseasytomakepeopleassociate.Itiseasytoremember;
5、Langlang,etc.Withthegrowinginternationaltradeingoods,trademarksarebecomingmoreandmoreinternational.Fromonelanguagetoanother,thebrandmustretaintheessenceoftheoriginalandconformtotheconsumer’strademarkpsychology.Incontrasttotheother,thepurposeoftheaboveistoa
6、chievetherealizationofaword,which19requirestheapplicationofacomprehensiveknowledgeoflanguage,marketingandaesthetics.Intheprocessofthecombinationofthesoundandthemeaning,payattentiontothechoiceofthephoneticcolorandmeaningofthewordstoachievethesatisfactoryeff
7、ect.Let’sstartwithafewexamplesofsuccess.ThemorefamousexampleisCocacolaintheUnitedStates,whichisknownas"Coca-Cola",whichpreservesthesyllablesandresoundingoftheoriginalword,andmakesitknownasabeveragetrademark.Thisistogivetheoriginalmeaningoftheword
8、tosoundcolor,whichmakesthehumantasteinfinite,canbesaidthattheeffectexceededtheoriginalname;And"coke"hasbecomesynonymouswithdrinksinmodernsociety,whichcanbeseenintheculturalpenetrationofitsname.Sucha