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1、西安建筑科技大學碩士論文TheResearchandImplementationofAnalyse-typeCRMinInsuranceindustryMaior:ComputerApplicationAuthor:GuMinsuSupervisor:Pro£MaGuangsiAbstractCustomerreplacingtechnologiesandproductsbecomesoneofthemostimportantresourcesinenterprises.Efficientmanagem
2、entforcustomerisenterprise’Surgentrequirement,hencecustomerrelationshipmanagement(CRM)emergedwiththetideofthetimes。Thepaperoutlinedtheorigin,ingredients(make—up),developingconditionsofCRMandtheimportantworkthatauthorhaddoneinactualproject.Thepaperintrodu
3、cedthetechnologies,developingsteps,skillpointsandimplementmethodsbasedondatawarehouseandOLAPaccordingtotakingpartinanalysis—typeCRMininsuranceindustryBasedonanalysisofCRM,responsibilitiesandfunction—dividedofDWRS,OLAPRS,SFAweregiven.h1addition,detailedfu
4、nctionsofDWRSandOLAPRSwereprovided.Combinedwithresearchwork,thepaperexpoundedthedesign,implementationandmanagementmethodfordatawarehouse.Thepapersystematicallydiscusseddesignandimplementstepsonmulti-dimensionsdatamodel,theinterlinkbetweendatawarehouseand
5、multi—sources,thecaptureofchangeddata,theincreased—loadofdimensiontableandthedatacleaningbyspecificexamples.Bylistingproblemsduringinstantiation,theauthordescribedcorrespondingsolutionstotheseproblems.WithCognos’Sbusinessintelligenttools,thepaperdiscusse
6、dtheprocedureofOLAPanalysis,presentationandmanagement.Atlast,combinedwithauthor’Sresearchfield,thepaperdiscusseddesignideasanddevelopingmethodsbasedonhierarchy—structuredsystemandcomponentplatformfromdomainengineeringpointsKeywords:CI洲,DataWarehouse,DSS,
7、OLAP:BusinessIntelligence,DomainEngineering,SoftwareReuse2聲明本人鄭重聲明我所呈交的論文是我個人在導師指導下進行的研究工作及取得的研究成果。盡我所知,除了文中特5]lJJjn以標注和致謝的地方外,論文中不包含其他人已經(jīng)發(fā)表或撰寫過的釅究成果,也不包含本人或其他人在其它單位已申請學位或為其它用途使用過的成果。與我~同工作的同志對本研究所做的所有貢獻均已在論文中作了明確的說明并表示了致謝。申請學位論文與資料若有不實之處,本人承擔一切相關責任。論文作者
8、簽名:觸敏缸日期:∥3.j關于論文使用授權的說明本人完全了解西安建筑科技大學有關保留、使用學位論文的規(guī)定,即:學校有權保留送交論文的復印件,允許論文被查閱和借閱;學??梢怨颊撐牡娜炕虿糠謨热?,可以采用影印、縮印或者其它復制手段保存論文。(保密的論文在論文解密后應遵守此規(guī)定)論文作者簽名:張敏瓤導師簽名:嬲日期:注:請將此頁附在論文首頁。西安建筑科技人學碩士論文第一章緒論隨著市場競爭日益激烈。無論哪個行業(yè),企業(yè)對顧客的重視程度越來越高,以