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1、M4U1Period3Wordpower一【設(shè)計(jì)思想】本堂課是以介紹構(gòu)詞法知識(shí)為主的詞匯教學(xué)課。詞匯是語(yǔ)言基礎(chǔ)知識(shí)的重要組成部分，構(gòu)詞法能幫助學(xué)生提高掌握詞匯的效率，有助于對(duì)學(xué)生的基礎(chǔ)知識(shí)和基本能力的培養(yǎng)。但需要注意的是，強(qiáng)調(diào)基礎(chǔ)知識(shí)指的是語(yǔ)言知識(shí)的靈活運(yùn)用，而非拘泥于一條條的規(guī)則，必須結(jié)合具體語(yǔ)境。教師在語(yǔ)境中教學(xué)，學(xué)生在語(yǔ)境中學(xué)習(xí)，語(yǔ)境中運(yùn)用。二【教學(xué)目標(biāo)】1.Gettolearnthatsomewordsaredividedbyaddingsuffixesandprefixestotherootwords.2.Learnmorewordsandexpressi
2、onsrelatedtosalesandmarketing.3.Enlargeourvocabularybythinkingaboutmorewordsthatarecreatedbyaddingsuffixesandprefixes.三【教學(xué)重難點(diǎn)】1.1.Howtomakethestudentsusethisskillfreelytosolvesomeproblems.2.2.Enlargethestudents’vocabularybylearningsomewordsaboutsalesandmarketing.四【教學(xué)環(huán)節(jié)】【課堂導(dǎo)入】Step1:Lead
3、-inSupposeyouareLiYang,andyouwishtoproduceanewkindofelectricaldictionary(電子詞典),whatpreparationsshouldyoumakeinordertoattractmostcustomers?TechnologyMarketresearch（市場(chǎng)研究/調(diào)查）Advertisements……【預(yù)習(xí)檢查】Blank-filling:Askstudentstofillintheblankswiththederivativesofthegivenwords.Theshortpassageis
4、relatedtothereadingpassage.____________(advertise)areanimportantpartoflife.Theyuselotsof___________(attract)picturesand__________(excite)languagestosellproductsorservices._____________(general)speaking,therearetwomaintypes:___________(commerce)adsandPSAs.Theydonotalwaystellyouthe______
5、_____(true).Weshouldbe____________(care).Question:Howarethesenewwordsformed?【課堂教與學(xué)】Step2:Words-matching1.AskstudentstoreadthepassageatP7andlistthesewordsinblue.Then,askstudentstomatchthewordswiththeirChineseexplanationtomakesuretheyunderstandthesewordsandexpressions.2.Fillingtheblanksb
6、yusingthewordswhichhavebeenreferredto.Beforeacompanystartsmakinganewp_______,theymustcollectandstudyinformationaboutwhatpeoplewantandneed.So,theydom__________.Thebossofthecompanyneedsalotofinformationaboutthes_________oftheproduct.So,thes___________,ledbyasales/marketingmanager,willpre
7、senttheinformationfromtheirmarketresearchtotheboss.Thecompanycanthenchoosetherightproducttoproduce,theonewhichisexpectedtobemostpopularwithc_________.Oneofthemostimportantpiecesofinformationisthem__________-----thepercentageofamarketthatthecompanyhas.Alsoimportantarethes_________----
