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1、PolitenessInEnglishForBusinessCorrespondenceByUndertheSupervisionofProfessorRenJingshengSubmittedinPartialFulfillmentoftheRequirementsfortheDegreeofBachelorofArtsinEnglish(InternationalTrade)totheSchoolofForeignStudiesHefeiUniversityofTechnologyJune200813
2、AcknowledgementsFirstly,IsincerelyexpressmygratitudetomyB.A.thesissupervisor—Professor.Duringmypreparationformythesis,hehasgivenmemanyprecioussuggestions.Secondly,Ialsowanttothankalltheotherteacherswhohaveevertaughtmeandadvisedmeduringmyfour-yearcollegest
3、udy.Undertheirconsiderateinstructions,IhavegainedbetterknowledgeofEnglish,whichishelpfultomythesiswriting.Lastbutnottheleast,thankstoallmyfriendsandclassmatesfortheirencouragementandadvice.13PolitenessinEnglishforBusinessCorrespondenceAbstract:Asanimporta
4、ntmeansofcommunicationinbusinessactivities,Englishforbusinesscorrespondenceplaysacrucialroleininternationalbusinesscommunication.Acourteousandappreciativelettercanhelptobuildafavorablebusinessimageforthecompanyandleadtoasuccessfulbusiness.However,aletterw
5、ithoutcourtesycannotonlyleadtothefailureofthebusinessbutdestroytheimagewhichthecompanieshavebuiltup.Therefore,showingpolitenessinbusinessletterisveryimportant.Thispaper,inthelightofG.Leech’sPolitenessPrinciple,brieflydiscussesthepragmaticprinciplesofpolit
6、enessforbusinesscorrespondencethroughmanysamples.KeyWords:Politeness;EnglishforBusinessCorrespondence;PragmaticPrinciples13外貿(mào)函電中的禮貌研究摘要：作為商務(wù)活動(dòng)中一個(gè)重要的信息媒介，外貿(mào)函電起著重要的作用。一封禮貌的信函能為公司建立良好的形象。相反，不僅會(huì)導(dǎo)致交易的失敗而且還會(huì)損壞公司已經(jīng)建立的形象。因此，在外貿(mào)信函中表現(xiàn)適當(dāng)?shù)亩Y貌是必要的。論文以利奇的禮貌原則為指導(dǎo)，主要通過(guò)分析例
7、子來(lái)討論外貿(mào)函電中的禮貌原則的應(yīng)用。關(guān)鍵詞：禮貌，外貿(mào)函電，語(yǔ)用原則13ContentsAcknowledgementsiAbstract(English)iiAbstract(Chinese)iiiContentsivChapterOneIntroduction1ChapterTwoTheImportanceofPolitenessinEnglishforBusinessCorrespondence2ChapterThreePrinciplesofPolitenessAdoptedinEnglishfo
8、rBusinessCorrespondence43.1IntroductiontoPolitenessPrinciple43.2TactMaxim43.3ModestyMaxim63.4AgreementMaxim73.5SympathyMaxim8ChapterFourSeveralAspectsonHowtoAdoptPolitenessPrinciplesProperly104.1KeepingEqualStatus10
